In the words of Polisport management, the acquisition, completed in December 2013, was made with the goal of “taking Bobike to an even greater level of notoriety and performance”, while maintaining its identity and values.
To this end, the Polisport Group relies on its existing capabilities to provide a better service, improve lead-times and create innovative products that will boost the range.
Bobike is a renowned Dutch brand of
baby-seats, that operates in the high-end segment.
Its business is focused on
baby-seats, but the range offers also complementary products for safety, like
children helmets and some accessories for seats.